Finally, STYLE is just what it sounds like; “what the exhibit looks like.” If the exhibit should look like a ski lodge, a sailboat, a doctor’s office, etc… then we make it so.  This is style.  Style is the last thing we look at before we design.  We can apply almost any style to any [...]

Interactive Video and User Created Content are two phrases that are very vanguard in growing infatuation of what is called social media. Social Media chronicles opinions, content, insight and perspectives of individuals and business through online technologies and practices -
This weeks Carnival of the Capitalists is hosted by The Virtual Handshake - The first article [...]

October is fire safety month, with several different trade shows that are held through-out the year with the latest in fire security, fire rescue and life safety.  Fire Rescue & Conference Expo will be taking place November 7-10th, 2007 in Las Vegas, with sessions covering Fire Simulators, Forcible Entry and Rescue Tech Tips to name just [...]

By: Susie Kleiner 
Global Marketing Strategy is colossal in the planning and execution of upcoming trade shows.  Starting out on the right foot and getting yourself properly organized should be a basic practice whether you are exhibiting or attending an upcoming trade show event.
Al Simon at TAG-Technology Association of Georgia wrote 10 tips in January, one [...]

I ran across the Ten Trade Show Exhibit Best Practices on About.com - I agree with the many of the points that Darrell Zahorksy points out in this line-up. Stressing in a few of the articles I have written I firmly belive that the “create a buzz” that he speaks of is one that should [...]

I continue the series with the third step in exhibit display design and the complete process of which it takes to make your exhibit experience a success.
Elements, Priority and now onto Grammar.  Grammar is the study of rules governing the use of language.  “Grammar”is one of the words our designer’s use to describe the language [...]

PMA  ‘08 hits Las Vegas Convention Center on January 31st, 2008 and continues to February 2nd, 2008.  This is an ensemble cast of “memory makers,” from photographers, retailers and even those in the scrapbooking industries.  Gathering together over 20,000 industry professionals and 200 sessions at this convention, there is an abundance of information to be [...]

I love the game, I love the Bears, followed them for many years. I actually saw Rex in training camp his first year with the Bears, I thought to myself, wow..what an arm.
The guy can throw..but let’s get some consistancy. One of our in house exhibit account executive’s is a football die [...]