Marshall Yard:

What was that funny word I heard to describe a trade show giveaway? I heard it, I know how to pronounce it, but where did it come from and how do you spell it?  

Chachka - Tchotchke - Giveaways - Trinkets

Definition - A cheap shiny trinket, slang name for trade show giveaways.  I ran across this word several years ago when I went down to Florida with someone attending the Lotus Notes program in Orlando. 

What do you call a trade show giveaway? This question has been ask a few times, and then I realized what it was the people were asking.  This is stated as being a Yiddish word and can also mean an attractive unconventional woman.  Would this be a booth babe? Not likely, but the two do fit well in the world of trade show booths and trade show exhibits. 

So for all of you out there wondering, what is the word for trade show promotional items?  Giveaways, Trinkets - you have come across the world of Chachka - Tchotchke, pronounced CHA-CH-KEY

Tags: Chachka, giveaways, promotional items, Tchotchke, Tradeshow, Trinkets

This entry was posted on Tuesday, October 16th, 2007 at 10:07 pm and is filed under Advertising, Booths, Events, Exhibit Booth, Exhibit Display, Exhibits, Marketing, Trade Show Display, Tradeshow, exhibit, exhibit design, exhibit designer, trade show strategy. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.