Archive for November, 2007

Take the guess work out of Exhibiting

Tuesday, November 13th, 2007

Exhibit Displays & Tradeshows!

Why are people doing it? Why should I spend the money?  I have six valid reasons that your appearance at trade shows can benefit and build your global business marketing plan and strategy.

Build Brand Awareness

Increase Leads

High Customer Visibility

Increased Market Competition

Launching a new identity

Launching a new product

No matter what market you are in, medical, automotive, gift market, landscaping,  electronics, multi-media, gaming, photography, there is a trade show out there for you.  There is also a whole bunch of competition.  There are enormous opportunities waiting for those who get it right.  Opportunities not only for your company, but for you within the company.  Opportunities to capture leadership within your business, or business position. 

Ask yourself a few questions?

Why Exhibit?

How do I do it successfully?

When should I exhibit?

Where should I exhibit?

Know your market place and know your competition!  Success in a trade show program is about focus and targeting resources and energy.  If you are unsure of some of the above questions, we can direct you to the best strategy fit for your given situation.

Custom Trade Show Exhibit Rental

Trade Show Exhibition & Prospective Clients

Tuesday, November 6th, 2007

Whether it is called an exhibition, fair, expo or just good old fashioned trade show.  These events  can bring you extraordinary results when it comes to forming relationships with prospective clients.  With the never ending coast to coast conference calls, webinars, emails and the growing use of internet based meetings, tradeshows can be a place where you get back in the ring of personal contact and customer service.

The necessity of exhibiting at trade shows and actually reaching out to shake the hand of clients can add high credibility to your companies products and services.  Giving the prospective client a comfort zone of who they will be dealing with on the other end of the phone, will help them form their opinions early and get them one step closer to their decision making process.

If you are launching a new product or service, consider exhibiting at a trade show.  Research and planning will be a key to making the trade show a success.  When decision makers are able to touch and feel your products, they will remember it better than if they saw it online or via a web conference.

Google Article in Local Paper

Tuesday, November 6th, 2007

I ran across a great article in our local daily herald for anyone that works on the the SEO for your company.  Searching for the best engine.  David Freedman gives a great insight!

NAB & Trade Show Rental Exhibits

Thursday, November 1st, 2007

NAB 2008 will be taking place on April 14th, 2008, think early, think smart! Trade Show Display Rentals can help you give a voice to your trade show experience.  Innovative Booth Design can draw attention to your service and products, you need your trade show rental exhibit to do its own job, so to speak. 

Catalyst Exhibits, Inc. had three clients that had great success at NAB 2007, this is an audience that spans the globe. The NAB Show focuses on, content, creation, management, commerce, distribution & delivery.  There are 161 days left to get into the game and start planning your trade show rental exhibit.  Having a client at NAB 2007 that was wanting to introduce their product to the US market, the idea was to come up with something memorable.

Working on the lines that this was a European Company, the trade show exhibit display had to have flare, and be very synonymous with high design.  The outcome of intertwining various elements from high design color and precision created an outstanding exhibit rental.

NAB 2008 will be offering over 500 educational events, and super sessions from keynote speakers that are leaders in broadcasting industry offer a phenomal platform for boosting your level of knowledge and will allow you access to a network of leaders.

With over 111,000 attendee’s, 1600 exhibitorsand 1100 members of the press ,now is the time to start planning for an interesting booth design &  exhibit rental planning.  Giving you a six month time-line to get your pre-marketing strategy in place, and being able to follow up with your prospects before the event can ensure true success.