Trade Show Exhibit Carpet Padding-A Discussion of its Costs, Benefits, and Aesthetics in a Flat World: Part 1/4
Due to unexplainable reader demands, nay threats, we will be embarking on a journey of exploration and enlightenment in pertinence to carpet padding. No trade show blog would be complete without it.
Carpet padding has been called by some “the 3rd rail of trade shows.” If you search the blogosphere, you’ll find nary a tradeshow blog post or website dedicated solely to the subject of carpet padding. Why? Or, perhaps more conclusively, one should ask, WHY NOT?
Carpet padding is BY FAR the most integral factor in the design, fabrication, and implementation of an effective trade show exhibit. Some exhibitors have a marred track record of charging clients for unnecessary trade show items like: graphics, lighting, reception counters, demo-stations, the list goes on. We all know that this business has been characterized by this kind of behavior since its INCEPTION. What some don’t recognize, is that this is still commonplace in this industry. A client asked me JUST THIS MORNING whether he could add a table and four chairs to his exhibit booth. Disgusting.
If you are a client looking to custom design your booth, here are a few key questions to ask your trade show exhibit company:
1. What will visitors to my booth be standing on?
2. If a visitor refuses to wear appropriate footwear, how likely are they to stand in MY BOOTH, and not someone else’s?
3. Will the carpeting be obstructed by any unneccessary objects?
That should ensure that your trade show exhibit program gets off to a good start for 2009’s event.
Tags: carpet padding, trade show blog, trade show booth, Trade Show Exhibit
January 8th, 2009 at 3:58 pm
Good points!
January 8th, 2009 at 4:03 pm
Of course they’re good points. We know absolutely everything one could ever need to know about trade shows, and carpet padding. That’s why we wrote a trade show blog about it. “Paying it forward” is my philosophy.
January 9th, 2009 at 10:41 pm
I have been an installer for twenty years and I can never get over the fact that after I have set up a fantastic booth with all of the latest technology the thing that the customer notices and talks about the most is……. the underpadding… Try going double underpad from time to time. It is like being in one of those padded rooms for kids at McDonalds. Great Blog, I love the exhibit industry culture, it is little known to the rest of the world.
January 13th, 2009 at 3:20 am
I just started installing those carpets’ padding and it seems hard and costs alot.. i’m not sure about the need we have for this kind of carpets
Guy
January 13th, 2009 at 10:49 am
I guess I don’t get the point of extra padding. Good quality carpet padding is one thing. But why would you want carpet padding that results in the moon-room effect? If I want to go home and jump on my bed, I’ll do it, but I’m at a trade show to see exhibits. Double underpad is just AWFUL, and like Richard mentions, it’s terribly distracting.
@Events Freak - sweet site, but why aren’t we in your directory? What gives? Maybe I’m looking in the wrong place - Exhibit Designer/Producer - maybe we’re listed somewhere else.
July 12th, 2010 at 2:56 am
Trade show is the very good marketing technology to promote our product to directly in market.thanks for the post.
January 23rd, 2012 at 5:03 pm
Catalys, flooring is important because it invites people into your booth and just gives it a nicer look.