Pre-Trade Show Strategy for Attendees
Tuesday, August 7th, 2007Whether you are attending the ISSA Trade Show for Janitorial Supplies or you are attending the CES Trade Show for Consumer Electronics, a good rule of thumb is to always pre-register. You do not want to be waiting like a herd of turtles (no offense Kevin) in anticipation of viewing the latest and greatest in vacuums and toilet paper. (Toilet Paper-it is a little known fact, I the writer used to work for a Janitorial Supplies Rep-also a Kevin- are we seeing a trend here? - borrowing from the samples was part of the job, and to my utter dismay, I now have to purchase toilet paper, and its outrageously priced) .
Map out your plan for which exhibits and displays you would like to visit. The trade show websites always supply great resources and most have online maps of where the exhibitors are going to be located. Print it out and plan your attack.