Coordinator =  liason between departments
With the vast amount of trade shows in all the various industries, the primary focus is to draw attention to your service & product. 
A well designed custom rental exhibit will give you the framework necessary to interact with potential clients.   Forming an allegiance with a full service exhibit house can give you [...]

With the IMTS - International Manufacturing Technology Show just around the corner, September 8th - 13th in Chicago. Is your trade show exhibit ready to hit the floor in cutting edge style for the Emerging Technology Center? With research and development at the forefront, exhibiting at IMTS gives you the opportunity to network and partner [...]

MDM East will be hosted at Jacobs K Javits Convention Center in New York, June 2nd-5th, 2008.  Medical materials, electronics and computer aided designs will only be a fraction of what will be housed under 135,000 square feet of exhibit space. 
Seperate Pavillions with an array of specialty sessions and products will be available for education [...]

I would like to engage anyone in conversation that has exhibited at trade shows in the past year or two.  I would like to know your disappointments with your custom exhibit, rental exhibit and anything that you found frustrating on the trade show floor.  Is there a certain element missing from your exhibiting experience? Was [...]

Have success at trade shows and beat the challenges. When trade show marketing is approaced early, you develop a formula for success, but the race does not stop there for winning that potential client.  Turning your leads into clients, is one of the largest goals and challenges of trade show marketing. 
Don’t let that lead fall [...]

It doesn’t matter what they are called - promotional items, trade show giveaways, chachka or tchotchkes so, ready, set, eat! We are closing in on the Thanksgiving Holiday, and food will be of abundance.  I just saw a trade show giveaway that I thought was a fantastic idea and one that will not be left [...]

Exhibit Displays & Tradeshows!
Why are people doing it? Why should I spend the money?  I have six valid reasons that your appearance at trade shows can benefit and build your global business marketing plan and strategy.
Build Brand Awareness
Increase Leads
High Customer Visibility
Increased Market Competition
Launching a new identity
Launching a new product
No matter what market you are in, [...]

For those of you who don’t know Kevin - he is our Exhibit House Mascot - he helped me this weekend with the leaves, and we began our conversations about rakes and outdoor lawn equipment.
Well, after we got all done, we hit the internet and came across Orgill’s Dealer Market Trade Show.  What an interesting [...]